Mike Luter

Mike Luter is a returning “ALL STAR” speaker for the PSU LIVE Workshop circuit.

Mike Luter is not only the owner of Desktop Digital Lab but he has been part of the fabric of the photography industry for over 30 years! From studio photography, sports photography, marketing and photo finishing Mike has the knowledge to teach you what you need to know to get your business moving in the right direction!

Mike Luter
Returning All-Star Speaker

Stop Paying Commissions! How to use a different strategy and put more money in your pocket! NEW FOR 2020!
It’s all about the money. We have heard that all before however it’s not what you have to be doing anymore! In fact, with this course you are going to learn new ways to eliminate commissions to keep more money in your pocket by offering new services, products and more! This is one class that is the price of admission for sure!

High School Sports Photography – Sales & Marketing
In this class you will learn how to intentionally market to your high school sports teams and make some serious money using effective sales and marketing methods. Mike will also show you how to get the most out of the senior banner program for individuals and panoramics. 
If you are not already doing player banners for high schools this class is a must for you! You are missing out on thousands of dollars each sports season!

Online Sales & Marketing Tips & Techniques
The world has changed with technology advancements and so has the approach using online marketing to capture leads, online meetings and marketing using all of the tools that are now in front of us. With this new class Mike Luter will dive into the new world of tech sales and marketing and bring you an inside view on how we can use these features and options to generate more sales, book more jobs and boost your bottom line!

Dance Studio Photography Sales & Marketing NEW FOR 2020!
If you are trying to expand your business in the sports off season then you need to be looking at Dance Studios! Believe it or not, you already have the skills to do them! The only thing you need now is the strategy and marketing plan to land your next job! In this class Mike Luter will take you through the steps to get into dance studios and make some real profits!